项目面积：9000平方米 Project Area：9000㎡
服务阶段：概念设计、方案设计、深化扩初设计 Service Parse：Concept Design, Schematic Design, Detail Design
项目概况:
上海万达汽车乐园项目位于上海青浦万达茂内的2-3层，总设计面积10000m2，本项目进行了针对性的游玩项目设计，业主方对消费群设定为以青年及青少年游客作为核心目标游客，以家庭游客为补充的消费客群。基于建筑空间条件、受众客群及业主方产品定位方面进行综合考虑，围绕汽车主题思路进行展开，通过汽车小镇的主题进行空间主题的分区设定，依据不同主题分区内容设定进行提炼化包装，在氛围设定上配合主次鲜明的声光电手段与体验性项目，丰富游客环境体验，同时增加与主题有更好契合的核心设备及VR类科技项目，打造动感时尚的汽车主题乐园。
The project was targeted to the development of the project design, the core consumer group aim at children and teenager tourists, and the family visitors as supplement consumer. Based on aspects of the architectural space conditions, the audience and the product positioning, take a comprehensive consideration. Around the car theme to start, through the theme of the car town space theme of the partition set, according to different theme content to set zones. In the atmosphere set with the primary and secondary sound and light electrical means and experience projects, to enrich experience of tourists. While increasing the theme with a better fit the core equipment and VR class technology projects, to create a dynamic fashion theme car park.